So, have the same pre-sell sublists for these different bribes. Just create more bribes and create more sales letters, send more emails, focus your energy on that. But bare minimum, for your membership site, you should have at least one post-sell list to keep them updated and one pre-sell list to give them reasons to buy.
Today, most organizations recognize email marketing as one of the most cost-effective ways to reach and convert prospects and build a deeper relationship with email list customers to drive incremental sales. It is the top area of business investment for 2010 according to Strongmail's 2010 Marketing Trends report. Along with being the most effective way to communicate, it continues to be one of the most misunderstood marketing tools.
Here, I will provide you with 5 best practices to help you to communicate in a customer-centric way and increase your email response! 1. Increasing Response Rate with Shorter Subject Lines All of us receive far too many emails on any given day, so it's hard for us to determine which emails to read and which ones to delete. It starts with the subject line and how relevant the content in the subject field is to your customer's needs.